Hello from the Big Apple 🍎

I was thrilled to be back in New York - the city of dreams.

We hosted a few events at The Detox Market flagship store in SoHo.

One of the best things I know is to meet up with our community.
It’s so much fun to meet in person and share what Sweed is about together with you.
 

Gabriella and the beautiful Nil Sani.

Demi Ngai & Elle Jowett.

Yulia Fadeeva-Hashem.

The stunning Marissa Ren.

The twinning Nora Gjieli & Sophia Raedemato.

Gabriella & Julia Kulik.

Tatiana Gerusova & Alana Paolucci.

Back To Routines

Back To Routines

Back to work, back to routines - the real New Year starts today. Kick off fall with Gabriella's 5 minute post-vacay routine and start fresh in no time!

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Gabriella's How-To Bronze

Gabriella's How-To Bronze

A simple tutorial on how-to bronze with Gabriella. Learn how to extend your Summer glow with just a few staples and steps! 

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Who What Wear Beauty Awards 2026

Who What Wear Beauty Awards 2026

After a year of testing thousands of products, Who What Wear's beauty editors and industry experts selected the very best for the 2026 Who What Wear 100 Beauty Awards. We're proud to share that our Eyelash Growth Serum won Best Lash Serum. Read full article here. Check the rest of Best Hair Products of 2026 here.   Real Results Shop Eyelash Growth Serum here.

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