The Ultimate Lash Routine

Simple routines and habits to ensure long lush lashes this year.

1. NEVER SLEEP WITH MAKEUP ON

Always remove your makeup before bed to let your lashes rest overnight.

2. BOOST YOUR LASHES

Apply our Eyelash Growth Serum every night before going to bed to promote longer and fuller lashes with a beautiful lift and gloss-effect. Ingredients like peptides, keratin and pumpkin seed oil works its magic while you are asleep.

3. WATERPROOF OR WATER RESISTANT?

Waterproof mascara is tough to remove and dries out your lashes, which can lead to lash damage over time. We offer water resistant mascaras - they stay thru tears, sweat and rain, yet are easy to wash off at night.

4. SLEEP MASK = NO GO

Using a sleep mask can be harmful to your lashes. When the mask rubs against your eyes, it can cause friction and disrupting your natural lash growth and effect the shape negatively.

5. REPLACE YOUR CURLER PAD

Replace your eyelash curler pad regularly to avoid lash damage. A worn or dirty pad can cause friction and break lashes.

WHY DOES MY EYE MAKEUP NEVER STAY ON?

We’ve heard this so many times. Very often, it’s not about the products—it’s more about what you have underneath. Make sure not to use any oil-based makeup remover.

If you have any oil leftover on your skin, it can lift and dissolve your new makeup—especially on the eye area and on your lashes. Also, make sure that your eye cream is not too heavy so it doesn’t dissolve your makeup and mascara.

Start your lash journey here!

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