Beauty Insiders with Jessica Hedman

Beauty Insiders is the format where we meet some of the world's most celebrated makeup artists who's frequently seen using Sweed. We are used to admire their work from distance.

This week we had a chat with Jessica Hedman, who had the courage to quit her job as a financial manager during the pandemic to start working with passion - makeup. Her clients include names such as Matilda Djerf and Zara Larsson.

HOW LONG HAVE YOU BEEN WORKING IN THE INDUSTRY?

I would say I’ve been working as a makeup artist for almost three years! I started doing makeup as a hobby just over three years ago.

WHAT'S YOUR FAVORITE MAKEUP-LOOK YOU'VE CREATED?

Oh, this is hard… But I did a “Holiday Look” on Matilda Djerf in November last year with glowy skin, sparkly eyelids and a glossy berry lip. I’m obsessed with that look!

 

WHAT'S YOUR BEAUTY MOTTO IN LIFE?     

WHAT'S YOUR FAVORITE SWEED PRODUCT?

No Lash-Lash 1000%!!!!!! They are ALWAYS in my kit. I’m obsessed with those lashes since I love natural looks, nothing compares to them.

 

 Get Jessica's favorite Sweed product here!

HOW LONG DOES IT TAKE FOR YOU TO DO MATILDA'S MAKEUP?

If we were quiet, it would probably take about 30 minutes, but we like to talk a lot and not stress so I would say around 45-60 minutes.

  

WHAT'S YOUR BEST BEAUTY HACK/TRICK?

This might be a boring answer, but I love a lighter coverage on the whole face. I almost never use foundation nowadays unless I have to. I usually go for a light coverage base and then use a more coverage concealer where it’s needed. This makes the base look a lot fresher!

IF YOU WERE A BEAUTY PRODUCT, WHAT WOULD YOU BE AND WHY?

A brownish/pink nude lipliner, like"Cindy"! Nothing beats a perfect nude lip combo ✨

 

If Jessica was a beauty product she would be "Cindy"

 

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